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  • January 27, 2019

    Alpine Skiing

    As the Official Partner and Timekeeper of the FIS, Longines was proud to provide its timekeeping expertise to the Hahnenkamm races in Kitzbühel this weekend, and to time the great victories of Dominik Paris (ITA) in the Downhill, Noël Clément (FRA) in the Slalom and Josef Ferstl (GER) in the Super G races. Besides, the brand lent its support ot the Kitz-Charity Trophy, a race where professionnel skiers compete against celebrities on a section of the Streif piste, to the benefit of farming families in North, East and South Tyrol.  

  • January 24, 2019

    Alpine Skiing

    The Swiss watch brand Longines was proud to lend its name to the Longines Future Hahnenkamm Champions race organized by the Kitzbühel Ski-Club in the context of the FIS Alpine Ski World Cup. Made up of three girls and three boys, nine team from seven different countries (Austria, Croatia, Czech Republic, Germany, Liechtenstein, Slovenia and Switzerland) took part in this international event, which included a giant slalom and a slalom race on the same day. Team Austria 1 claimed the victory – ahead of Team Germany, second and Team Tirol, third – and were presented with elegant Longines timepieces.

  • January 20, 2019

    Alpine Skiing

    The legendary Lauberhorn race in Wengen is the oldest and perhaps the most difficult of the classic races to win. Longines was proud to be part of this world-class event as its Official Partner and Timekeeper and to present an elegant timepiece to the winners of the three trials of the weekend: Austria’s Marco Schwarz (alpine combined) and Vincent Kriechmayr (downhill), as well as France’s Clément Noël (slalom).

  • January 17, 2019

    Alpine Skiing

    The Longines Family continues to grow with the entry of the Swiss Alpine skier Marco Odermatt. The young athlete from Canton Nidwald, born on 8 October 1997, notably won five gold medals in the Alpine Combined, Downhill, Super-G, Giant Slalom and Team Event at the 2018 FIS Junior World Ski Championships in Davos, Switzerland. This impressive performance, together with the two medals he claimed in the 2016 event (gold in Giant Slalom and bronze in Super-G), made him become the second most successful male junior in history.%break%Having made his World Cup debut in 2016, Odermatt has a promising future ahead of him, as he already achieved three Top-10 this season, in Giant Slalom (Val d’Isère and Adelboden) and Super G (Bormio). This new collaboration echoes Longines’ long lasting involvement in alpine skiing, as Official Partner and Timekeeper of the FIS. By welcoming Marco Odermatt in the prestigious Longines Family, the winged hourglass brand strengthens its support to the champions of tomorrow.

  • January 11, 2019

    Alpine Skiing

    Swiss watch brand Longines is proud to officially welcome ski racers and Swiss siblings Mélanie and Loïc Meillard in its Family. The athletes were notably awarded this year the Longines Rising Ski Stars Prize as the best female skier (under 21) and the best male skier (under 23) of the 2017/2018 World Cup season respectively. Despite a knee injury, which has kept her off the slopes since February 2018, Mélanie Meillard had an outstanding 2017/2018 season, with a third place in the City Event in Oslo (Norway), and placed ten times in the top-10 during the World Cup. During the last season, triple Junior World Champion Loïc Meillard finished amongst the 10 best skiers in seven of his World Cup races. In the current season, he achieved his two best results in World Cup in Saalbach-Hinterglemm, as he stepped onto the second step of podium, both in slalom and giant slalom. This new collaboration echoes Longines’ long lasting involvement in alpine skiing, as the Official Partner and Timekeeper of the FIS. By welcoming Mélanie and Loïc Meillard in the prestigious Longines Family, the winged hourglass brand strengthens its support to the champions of tomorrow.%break%About the Longines Rising Ski Stars Prize Awarded for the first time at the end of the 2012/2013 alpine skiing season, the Longines Rising Ski Stars Prize is presented to the best young female skier (under 21 years old) and male skier (under 23 years old) taking part in the FIS Alpine Ski World Cup. The prize consists of a Longines watch, a trophy and a check.

  • May 29, 2018

    Alpine Skiing

    The Swiss watch brand Longines was delighted to welcome today in Saint-Imier the winners of the 2018 Longines Rising Ski Stars Mélanie and Loïc Meillard for a visit of the company’s headquarters.  Accompanied by Longines Vice President and Head of International Marketing Juan-Carlos Capelli, the Swiss siblings and world-class skiers had the opportunity to discover the various stages of the exciting process of the production of a Longines watch, as well as the brand’s museum, which retraces the brand's fascinating history through the ages. Proudly wearing a Conquest Saint-Moritz model awarded by Longines in recognition of her 2018 Longines Rising Ski Stars title, Mélanie commented: “After winning the Longines Rising Ski Stars prize at the end of the last FIS Alpine World Cup, it was obvious that we wanted to know more about this emblematic company, deeply established in our region.”  And Loïc added: "Now that this is done, we can say that we are very impressed by the rich history of the brand. Like Longines, we are proud to represent this region on an international level.”%break%About the Longines Rising Ski Stars Awarded for the first time at the end of the 2012/2013 alpine skiing season,  the “Longines Rising Ski Stars” prize is presented to the best young female skier (under 21 years old) and male skier (under 23 years old) taking part in the FIS Alpine World Cup. The prize consists of a trophy, a Longines watch and a check of 20’000 CHF.

  • March 18, 2018

    Alpine Skiing

    Longines congratulates its Ambassador of Elegance Mikaela Shiffrin on winning her second Overall Crystal Globe. With a total of 1773 points, she finished ahead of Switzerland’s Wendy Holdener with 1168 points and Slovakia’s Petra Vlhova with 977 points respectively. Following an exceptional 2017/2018 FIS Alpine World Cup season, Mikaela also claimed the slalom crystal globe for the fifth time of her career, with no fewer than seven victories in this discipline this season. While she dominated the technical disciplines, the American skier also claimed a first impressive World Cup Downhill race in Lake Louise, Canada, back in December. In the male category, Austria’s Marcel Hirscher won the Overall title for the seventh time, in front of Norway’s Henrik Kristoffersen and Longines Ambassador of Elegance Aksel Lund Svindal. As the Official Partner and Timekeeper of the FIS, the brand had the honor of rewarding the overall winners Mikaela Shiffrin and Marcel Hirscher with two exceptional athletes with elegant Longines timepieces during an official prize giving ceremony held in Are, Sweden in the context of the FIS Alpine World Cup Finals.

  • March 18, 2018

    Alpine Skiing

    Bringing together the season’s top-25 male and female skiers in each discipline, the FIS Alpine World Cup Finals are taking place this year in the Scandinavian ski resort of Åre, Sweden, which will also host the next FIS Alpine Ski World Championships – both event supported by Longines as the Official Partner and Timekeeper. On the occasion of the Finals, the Swiss watch brand celebrated the conclusion of the season by awarding the Longines Rising Ski Stars Prize. This year, it was a family-shared recognition, as Swiss siblings Mélanie and Loïc Meillard have distinguished themselves as the best female skier (under 21) and the best male skier (under 23) of the 2017/2018 World Cup season. For Mélanie Meillard, 2018 started off well as she claimed her first podium in the FIS Alpine World Cup, finishing third in the City Event in Oslo, Norway. With a total of 431 points at the end of the season, ahead of Katharina Gallhuber (AUT) with 303 points and Katharina Liensberger with 206 points, Mélanie finished ten times in the top-10 in World Cup races. With a score of 299 points at the end of the season, triple Junior World Champion Loïc Meillard had a very good season as well, being amongst the 10 best skiers at five of his World Cup races. Following the Ladies’ slalom race, Loïc Meillard was presented with a Longines timepiece, as well as a trophy and a cheque, from the hands of Longines Vice President and Head of International Marketing Juan-Carlos Capelli and Casper Gebeke, of Longines Sweden. His sister Melanie, who did not participate in the finals due to an injury, was represented by Jérôme Krieg from Swiss-Ski, who received the coveted recognition on her behalf.

  • March 16, 2018

    Alpine Skiing

    Longines, in collaboration with the FIS, of which it is the Official Partner and Timekeeper, proudly presented the fifth edition of the Longines Future Ski Champions, a one-of-a-kind competition bringing together the best international skiers under 16 years old. This year, the Swedish resort of Åre hosted the event in the context of the FIS Alpine World Cup Finals. The young athletes, coming from twelve different countries and selected by their respective national Federation, took part in a two-run giant slalom on the World Cup’s slope. The Longines timing system and course conditions were identical to those of the official competition. The 2018 edition was claimed by Italian skier Thomas Lorenzo Bini in 2:12.16, followed by French skier Benjamin Hoareau (+0.31) and Swedish skier Anton Rösnäs (+1.59). Thomas was presented with a trophy, as well as a Longines watch from the hands of Juan-Carlos Capelli, Longines Vice President and Head of International Marketing, Sarah Lewis, General Secretary for the FIS and Aksel Lund Svindal, Longines Ambassador of Elegance. Furthermore, the champion's national federation, the Federazione Italiana Sport Invernali, received a cheque destined to promote the sport among young people. The evening before, the athletes took part in the bib draw ceremony, held in the heart of Åre. They had the good fortune to be accompanied by Mikaela Shiffrin, Longines Ambassador of Elegance and patron of the event, who gave them some precious advice before the race day. The ceremony concluded with the inauguration of the countdown clock until the FIS Alpine World Ski Championships Åre 2019 – of which the brand is the Official Partner and Timekeeper – in presence of representatives from the FIS and the Organising Committee. The Longines Future Ski Champions race is part of Longines’ initiatives to encourage youth sports and discover young talents. The Swiss watch brand notably organises a tennis tournament for young hopefuls at Roland-Garros, the Longines Future Tennis Aces, and a race for young jockeys, the Prix Longines Future Racing Stars, which takes place at the Prix de Diane Longines in Chantilly. The Official Watch of the 2017/2018 FIS Alpine World Cup Finals The FIS Alpine World Cup Finals is the opportunity for Longines to highlight the Official Watch of the 2017/2018 season, the Conquest V.H.P. “Very High Precision” model, which represents a new achievement in the field of quartz, combining great precision, high technicality and a sporty look, marked by the brand’s unique elegance. Featuring a silver dial and stainless steel bracelet, this timepiece is equipped with a smart crown facilitating manipulations, as well as a perpetual calendar.   Results of the 2018 Longines Future Ski Champions race   Rank Bib Country Name 1st leg 2nd leg Total Difference 1 9 Italy Thomas Lorenzo Bini 1:06.28 1:05.88 2:12.16   2 5 France Benjamin Hoareau 1:06.52 1:05.95 2:12.47 +0.31 3 6 Sweden Anton Rösnas 1:06.58 1:07.17 2:13.75 +1.59 4 2 USA Jack Reich 1:06.93 1:07.66 2:14.59 +2.43 5 4 Japan Taiyo Kuwabara 1:09.10 1:08.36 2:17,46 +5:30 6 11 Canada Heiko Ihns 1:10.17 1:10.16 2:20.33 +8.17 7 10 Finland Erik Saravuo 1:10.30 1:10.18 2:20.48 +8.32 8 3 South Korea Mingyu Kang 1:11.85 1:11.48 2:23.33 +11.17 9 7 Germany Marinus Sennhofer 1:15.38 1:08.09 2:23.77 +11.61 DNF 1st run 1 Croatia Tvrtko Ljutic         DNF 1st run 8 Norway Jesper Wahlqvist         DNF 1st run 12 Switzerland Nicolas Macheret        

  • November 28, 2017

    Alpine Skiing

    US skier and Longines Ambassador Mikaela Shiffrin delivered an outstanding performance this weekend at the FIS World Cup stage in Killington, Vermont, by finishing second in the Giant Slalom on Saturday and earning first place in the Slalom race on Sunday. Congratulations!