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Longines launches two horseracing TV spots
Juan-Carlos Capelli, Vice President of Longines and Head of International Marketing, presented the two new horseracing TV spots, which the watch brand launched 18 June in Paris, on the eve of the Prix de Diane Longines, of which the Swiss brand is the Official Partner, Timekeeper and Watch for the sixth time.
Corporate
June 18, 2016
On the eve of the Prix de Diane Longines, the world’s best race for fillies, of which the Swiss watch brand is the Official Partner, Timekeeper and Watch for the sixth time, the brand launched its two horseracing TV spots. Showcasing its long lasting passion for equestrian sports, Longines produced two videos stared by a female and a male jockey, the latter being the famous French professional jockey Maxime Guyon.
Each video highlights one of Longines elegant timepieces: the Longines DolceVita and The Longines Master Collection watches. The new Longines horseracing TV spots can be watched here: Video Horseracing 1 and Video Horseracing 2
